Increase conversion rates and customer acquisition by illustrating data stories with trustworthy results
Product experimentation
Drive business impact with experimentation
Continuously measure and improve the business value of digital products.
Improve business value
Siloed teams, unreliable data
Elite software organizations continuously experiment and improve business outcomes, but organizations struggling with siloed tooling, complex processes, and long, unreliable experimentation cycles find this potential out of reach.
Measurable, actionable results
Launchdarkly makes it possible for every business to continuously measure and improve the business value of digital products with clear lines of sight into both user experience and back-end performance.
Case study
CCP Games creates self-serve experimentation.
/ /LaunchDarkly has enabled self-serve experimentation. You don’t have to be a data scientist to run valid, actionable experiments. This is unbelievably powerful.
Nick Herring
Technical Director of Infrastructure, CCP Games
Case study
Ritual delivers customer experiences with experimentation.
/ /The main benefit of using LaunchDarkly experimentation is that it’s directly tied to the feature flag implementation. It’s not a separate implementation every time we want to test a feature.
Daniel Archer
VP of Engineering, Ritual
Case study
Loom runs more experiments, increases product engagement.
/ /Our old approach to experimentation was too complicated from an engineering perspective. It ate up developer time that would have been better spent on building actual features, not writing custom targeting rules.
Steve Milburn
Senior Software Engineer, Technical Lead, Loom
GALAXY ‘23 PRODUCT UPDATES
Drive predictable growth
Improve the business performance of every feature
Many teams ship what they “think” is going to drive business impact, but it’s guesswork in many cases. With LaunchDarkly, teams can create metrics that align directly with business objectives and integrate them into the feature lifecycle.
Provide stakeholder access
Allow product managers, cloud engineers, platform engineers, architects, and others to manage and refine performance experiments.
Remediate quickly
Closely monitor application and infrastructure change performance with deep integrations to popular APM platforms.
Fuel your product’s future
Accelerate safe innovation at scale.
Safe environments to test, iterate, and learn unearth new discoveries and bring clear data into the discussion. Fuel your product's future by scaling experimentation practices with less complexity and full transparency while staying tied to development efforts.