Feature Management
Advanced feature management and experimentation
LaunchDarkly unites feature flags, context-aware targeting, and experimentation in one powerful software delivery platform.
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feature management capabilities
One software release platform
for feature management,
experimentation, and monitoring
Release confidently and consistently.
LaunchDarkly separates deployment from release, and enables developers to release progressively and roll back instantly, target releases, and standardize and automate release processes.
Automatically monitor and remediate issues.
Proactively monitor and uncover potential software problems before they ever impact customers. Save time with automatic, real-time remediation that mitigates all customer impact.
Continuously measure and optimize.
Continuously measure and optimize the business value of digital products with a clear line of sight into both user experience and backend performance.
TARGET AND PERSONALIZE
Target based on any attribute or variable, not just “users”
Control risk with targeted releases
Progressively deliver new features to targeted audiences based on device, entitlement, or user behavior before rolling out to a larger group, or use targeting to deliver customized product experiences to specific audiences.
Easily build and target audience segments
Use Segment Builder to intuitively set up targeting rules and centrally manage all feature flags for a given audience segment.
Sync audiences in your customer data platform
Use custom data platform integrations with LaunchDarkly to deliver targeted experiences based on real-time audience data.
Flag organization and management
Everything you need to ship with confidence
Easily integrate feature management into any environment
25+ SDKs and frameworks and 60+ integrations enable developers to quickly integrate feature flags into any application stack or existing workflow.
Enterprise -scale governance and workflows
LaunchDarkly’s automation engine helps teams scale safe releases efficiently. Teams can build, automate, and schedule multi-step release workflows with the right guardrails and permissions.
Flag delivery architecture
LaunchDarkly’s architecture secures user data and underlying targeting logic, enables flag updates within 200 milliseconds, and ensures consistency, reliability, and availability on a global scale.
Developer First
Implement LaunchDarkly in just 5 minutes.
With a few lines of code, you can integrate your app and toggle your first feature flag on.
35+ languages and frameworks
Mobile, front-end, server, and edge SDKs to add feature management and experimentation to any environment.
Quickstart
Follow our in-app guided tutorial to get started with your first flag implementation in less than 5 minutes!
CLI & IDE Integrations
Set up and manage LaunchDarkly directly from the command line, or IDE of your choice.
Ship faster, safer, and smarter.
Join over 5,500 customers from startups to enterprise.
