Streamlining software release processes and team efficiencies remains a challenge for many businesses. At a multinational technology company like IBM, this was no different. 

Join Jonathan Nolen, SVP, Engineering at LaunchDarkly, and Tyler Lisowski, Cloud Satellite Lead Architect at IBM, for a discussion covering IBM's remarkable journey achieving gradual feature rollouts, meticulous feature testing prior to audience release, and the proactive delivery of features to cloud users ahead of schedule.

Learn about the intricacies of IBM's deployment processes, gain an understanding of the hurdles encountered while dealing with extensive monolithic code segments, and discover how these challenges were effectively navigated to establish a deployment schedule tailored to the demands of their rapidly expanding cloud user base.

This session will cover:

• IBM’s successful management of monolithic deployments with LaunchDarkly
• Scaling up from 2 to 100+ deployments per day
• Technical best practices leveraged to continuously keep their user community happy

Delivering targeted software experiences is challenging, often requiring extensive development efforts and cross-team collaboration to do so successfully. Being able to target based on specific audiences, test features with subsets of users, and empower other parts of businesses to run targeting, are key aspects of a successful targeting program. 

Join Tom Totenberg, Staff Solutions Engineer at LaunchDarkly, who will share insights on optimizing early access programs (EAPs), managing entitlements, and creating personalized customer experiences. By hearing real-world examples, you’ll learn how other businesses have successfully scaled their targeting programs and driven positive business impacts as a result. Don’t miss out on the opportunity to learn from these best practices and replicate these triumphs in your own initiatives.

This session will cover:

• Steps to smoothly transition from self-serve beta experiences to selective EAPs, leading to gradual soft launches, and ultimately achieving General Availability
• Different real-life examples of entitlements and how to manage them easily with LaunchDarkly
• How LaunchDarkly empowers you to deliver personalized digital experiences

Delivering targeted experiences has never been easier with LaunchDarkly: target based on anything you know about your audience, test features with subsets of users, and let business teams control targeting.

Join our experts, Cody De Arkland, Director of Developer Relations, and Timothy Cook, Product Manager, for a tour of the LaunchDarkly platform where they’ll show you how LaunchDarkly makes it easy to empower engineering, product, and business teams to serve features and experiences tailored to any audience, all without the prohibitive engineering burden. 

This session will cover:

• Key capabilities LaunchDarkly offers to streamline targeted experiences 
• How you can flexibly target your audience using any type of attribute
• What the LaunchDarkly product team is building to improve targeting

Product and development teams need to leverage accurate audience data to drive business outcomes. But they often have to use workarounds that lead to fragmented and inconsistent product experiences. To remedy this, LaunchDarkly is collaborating with Heap and Hightouch to support effective targeting strategies across engineering, product, and marketing teams.

Join us for a panel discussion with leaders from our Technology Partner Program who will share their targeting strategies. Learn technical best practices, and hear real-world examples of how audience data tools can help you deliver the best possible experience to your customers.

This session will cover:

• How innovative CDPs and analytical platforms -  Heap and Hightouch, help organizations deliver tailored customer experiences 
• Partnerships with LaunchDarkly to empower teams looking to scale targeted experiences 
• The impact of targeting with data that aligns to your business model to drive growth