Product experimentation
Latest and trending
A Guide to Experimentation in LaunchDarkly
Blog12 min read
Whenever we make any software change, we are experimenting. Will it crash? Will it do what we intend? Will it cause harmful side effects? Will it deliver value? Even an innocent "bug fix" can fail to solve the problem or create more problems. Unfortunately, we often skip over the part of actually measuring the effectiveness of these changes. With LaunchDarkl...
Embed Powerful Experiments Into Every Feature Release With LaunchDarkly
Blog4 min read
Building and shipping exceptional product experiences propel businesses forward....
5 Tips for Fostering a Culture of Product Experimentation
Blog8 min read
It’s time to take the guesswork out of product optimization—and empower your tea...
Past and upcoming events
Snowflake & Big Data: Igniting Insights in a Fireside Chat
[On-demand virtual session] See the benefits of LaunchDarkly + Snowflake's data connector.
Measuring the Impact of Your Release With Experimentation
[On-demand virtual session] Delve into product experimentation to understand which features move the needle.
Have You Outgrown "What you see…" Experimentation?
[On-demand virtual session] Learn the pitfalls of WYSIWYG-driven, browser-based A/B testing tools.
All Product experimentation
Best practices for using flag targeting rules in an experiment
Blog11 min read
I often get questions about how to best implement a set of targeting rules around experime...
Frequentist or Bayesian? The choice is yours with LaunchDarkly
Blog4 min read
At LaunchDarkly, we believe experimentation is the key to innovation—experimentation helps...
LaunchDarkly Enhances Snowflake Data Export – Unlocking Custom Warehouse Analysis
Blog3 min read
At LaunchDarkly, our most data-savvy customers are looking to perform advanced, customized...
Introducing Our New, Guided Metric Creation Experience
Blog4 min read
Measuring the impact of your releases with metrics in LaunchDarkly At LaunchDarkly, metric...
Building a Culture of Experimentation: The Power of Tiny Gains
Blog6 min read
I attended a really energizing conference (Unreasonable) recently that was focused on wher...
Introducing Enriched Experiment Results: Empowering Deeper Release Insights
Blog4 min read
Data-driven decision-making is crucial for ensuring that teams are building and releasing ...
Running a seasonally themed signup experiment with LaunchDarkly and ExpressJS
Blog9 min read
As a software engineer, you probably have lots of ideas about how to improve the products ...
Building a Culture of Experimentation: Quantifying the Value of Experimentation
Blog9 min read
For the previous article, please see: Building a Culture of Experimentation: Don't Penaliz...
Part 1: Keeping Up With The Pace Of GenAI Innovation
Blog4 min read
In this four-part blog series, we’ll cover how GenAI is transforming software delivery, th...
Experimentation in Financial Services: 5 Ways to Increase Customer Engagement
Blog7 min read
From loan applications to mobile apps, tailor digital financial services through continuou...
Innovating Safely With Generative AI in Financial Services
Blog7 min read
A primer for software engineering leaders on de-risking, controlling, and optimizing AI ap...
Building a Culture of Experimentation: Don't Penalize Measurement
Blog6 min read
In my role at LaunchDarkly, I'm fortunate enough to talk to many brilliant people across m...
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