Metrics and Attributes Anytime

Experimentation customers can now add metrics or attributes to an ongoing experiment—no need to restart or recreate it.

This update gives teams more flexibility and removes the pain of re-randomization when they want to track new measures or slice results by additional attributes mid-experiment.

Metrics and Attributes Anytime is available for hosted experimentation in all regions (excluding Snowflake-native experiments).

See our documentation for Metrics and Attributes in Experiments for more details