Launched: Segment Data Export Destination

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We are excited to announce our new Segment integration for LaunchDarkly Data Export!

Teams use LaunchDarkly feature flags to manage everything from measured rollouts, experimenting on user experiences, enforcing pricing tiers, to infrastructure updates—all controlled by powerful targeting rules teams can tailor to their specific needs.

Each time a feature flag is evaluated to decide which behavior should occur, LaunchDarkly captures a critical decision point that teams can use to inform smarter business decisions. With our Data Export add-on, LaunchDarkly delivers feature flag evaluations in real-time for teams to combine with existing data sets and analyze user cohorts.

Connecting the new Segment destination to Data Export enables teams to pipe a real-time stream of raw event analytics directly into Segment. This, in turn, allows them to collect and standardize their customer data to construct enriched customer cohorts, monitor a rollout’s success with target demographics, or debug problems within the data analysis tools of their choice.

If you and your team would like to deliver and control your software more easily and intelligently, check out Data Export and the Segment integration.

How to get started with Segment for LaunchDarkly

The Data Export add-on is available to LaunchDarkly customers on Enterprise plans, which includes access to Segment and three other popular destination types. To get started with Data Export, contact sales@launchdarkly.com. Learn more about Data Export by reading the documentation, and, as always, feel free to email our Product Team at feedback@launchdarkly.com with your comments and suggestions.

Cameron Savage
Cameron Savage is a Principal Product Manager at LaunchDarkly. Prior to LaunchDarkly, he’s worked on products at Atlassian and RetailMeNot ranging from team video and messaging tools to geofenced shopping apps to company-wide platform services. He recently spent seven months traveling the world with his partner, Michelle, before docking into LaunchDarkly’s orbit.