Feature flags allow teams to separate feature rollout from code deployment, and are fast becoming a best practice for DevOps.
Team Members on LaunchDarkly
Primary Use Case
CircleCI was founded in 2011 with the mission of giving every developer state-of-the-art automated testing and continuous integration tools. Today, they are a modern continuous integration and delivery platform that is shaping the landscape of modern DevOps.
Rob Zuber, CTO, CircleCI
While CircleCI had engineers on staff who were savvy in feature flagging systems, they didn't want the stress of building or maintaining something more sophisticated. Despite the perceived value of such a system, they didn't want to take focus off of their core business.
When they heard that buying a feature flagging system was an option, they jumped right in with a trial. Shortly after, they had implemented LaunchDarkly across the entire engineering and product teams and immediately started to see the results.